PORTFOLIO
I'm a Creative Director Writer with a background in Technology.
Don’t get me wrong though, I'm a decent art director and solid manager too.
I make ads for a living, but problem solving is what I'm good at.
And I make video games for fun.
Anyway, this is some of what I’ve done.
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E*TRADE
DON'T GET MAD GET E*TRADE
From pitch to launch of DON'T GET MAD GET E*TRADE all the way through the most successful Super Bowl ad in E*TRADE's history.
Role: Creative Director/Writer/Art Director
Recognition: Gold Effie, Clio, One Show
Don't get mad at newspapers
Don't get mad at magazines
Don't get mad at Facebook
Don't get mad at Twitter
NAVY FEDERAL CREDIT UNION
Some say NFCU's a little obsessed with their members.
We couldn't agree more.
In this campaign we used actual member photos to show off just how much NFCU loves their members.
Role: Creative Director
MEMBERABILIA
HARLEY-DAVIDSON
LIVEWIRE @ CES
We launched The LiveWire, Harley-Davidson's first ever electric motorcycle, at CES 2019. We used Magic Leap Mixed Reality headsets and the LiveWire bike on a custom setup to allow even terrible riders to experience what it's like to accelerate form 0-60 in 3.5 seconds.
Role: Creative Director
Recognition: Top Tech of CES - Digital Trends, Best of CES 2019 - Elektrek
NAVY FEDERAL CREDIT UNION
We won the NFCU business and then were tasked with evolving the brand while keeping the legacy tagline alive. And, despite it being a pandemic year we were able to help NFCU surpass virtually every goal they had in place for 2020.
Role: Creative Director
OUR MEMBERS ARE THE MISSION
STOP MEDICAL DISTANCING
In 2020 a pandemic swept the globe:
COVID-19
Just a few months later a potentially even deadlier threat arose:
The Fear of COVID-19
We created this campaign to let people know that it's okay to seek regular medical attention during the pandemic.
Role: Creative Director/Writer
Recognition: 100 Million Earned Impressions
BANNER HEALTH
When COVID hit, everything changed. Our task was to help Banner be a beacon of truth to help the people of Arizona get through the pandemic.
Role: Creative Director
Healthcare during COVID
